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Every story starts with understanding what matters today.
From emerging trends to shifting consumer behavior, we dive into the signals shaping culture and business. From there, we translate insights into clear explanations, sharp perspectives, and actionable takeaways that inform, inspire, and move people.
From emerging trends to shifting consumer behavior, we dive into the signals shaping culture and business. From there, we translate insights into clear explanations, sharp perspectives, and actionable takeaways that inform, inspire, and move people.
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Quiet Culture: Why Gen Z Is Turning Silence Into Power
Insight
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Youth Trend: Intox/Detox
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Browsing the Margins of Youth Culture
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Housing trend: flexible living
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Framily: How (not) to address young moms
News
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Music Festivals & The Search for God
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6 Rules of Cool
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Work/Life: Egg Freezing Cocktail Parties for Millennials
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Generational thinking
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Underwebtribes: a new kind of subcultural tribes
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How to talk with youngsters? The curated profile case.
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the Confidence Gap
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Generations, Technology, and Youth Culture
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Wellbeing Communities: How going to the gym turned into spiritual gatherings
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Millennials in a Fintech World
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Underwebtribes: World of Cyborgs
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Underwebtribes: on Artivism & Hacktivists
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Every project is different, but they all start with the same belief: youth culture is the key to relevance.
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