Stories shaped by culture.
Our blog dives into the ideas conversations and creative movements shaping younger generations and changing culture in real time.
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#VeryChinese: What Labubu really predicted
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Gen Z & Valentine's Day: love in the attention economy
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GenZ and the power of Cuteness marketing
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Book: Generation Zalpha
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From kawaii to capitalism: kidulting as protest and product
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Generations, technology and youth culture
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Quiet Culture: Why Gen Z Is Turning Silence Into Power
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Youth Trend: Intox/Detox
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Browsing the Margins of Youth Culture
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Housing trend: flexible living
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Framily: How (not) to address young moms
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Music Festivals & The Search for God
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6 Rules of Cool
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Work/Life: Egg Freezing Cocktail Parties for Millennials
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Generational thinking
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Underwebtribes: a new kind of subcultural tribes
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How to talk with youngsters? The curated profile case
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the Confidence Gap
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Wellbeing Communities: How going to the gym turned into spiritual gatherings
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Millennials in a Fintech World
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Underwebtribes: World of Cyborgs
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Underwebtribes: on Artivism & Hacktivists
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